• PR campaign

    How successful is your PR campaign?

    Measuring PR success is crucial for your business. Gathering data about PR success can give you insight how successful your marketing campaign has been and it can also leave space for improvements if something has gone wrong. One of the most effective measurements of PR success is carrying out a perception audit. By doing it,…

  • tool making 

    The Art of Crafting Tools and Tool Making

    Tool making is an activity that involves manufacture and production of useful instruments. The tools developed by such an activity can be simple as well as highly complex and technologically sophisticated. Tool making is an art, and it is also the application of the basic combinations of science, by using scrap metals and applying heat…